The soft and strong competition
Strength and softness are the key basic product parameters for tissue and towel producers. They must balance these in the creation of their products. There are almost a countless number of ways these parameters can be impacted with varying implications for cost and final product attributes. To complicate things further, strength is almost always inversely proportional to perceived softness unless careful consideration is given to how that strength is developed. Tissue makers and product development staff spend a lot of time determining the right counterbalance between how much strength a tissue product needs and how it is best developed to minimize the negative impact on some other attribute of the product. A few well-known examples of this are shown in Table 1.
What knowledge and capability would be a game changer for the industry?
Wood is a complex matrix of many intricately interwoven biopolymers. Fiber surface chemistry plays an integral role in determining the properties of the final products. The impact of fiber chemistry can be tested indirectly using standard TAPPI test methods, or directly at the surface/molecular level. Standard TAPPI methods will show differences in paper properties but will not show how these changes relate to fiber surface chemistry. In contrast, direct measurement of fiber chemistry uses complex methodologies is typically low throughput and prospects small areas of sometimes individual fibers (Ouellet et.al. 2017).
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